Is an Amazon Prime subscription worth the price tag? Here's all the benefits...
- May 1
- 5 min read
Updated: 6 days ago
While most people know Amazon Prime for it's free delivery, the service has evolved into a massive "all-in-one" lifestyle subscription. But is it worth the price tag?
From same-day shipping to blockbuster streaming, exclusive deals to unlimited photo storage, Amazon Prime has quietly grown into one of the most feature-packed subscriptions on the market. What started as a simple delivery perk now bundles together entertainment, grocery savings, healthcare discounts, and much more - all under a single annual fee.
Whether you're a casual online shopper or someone who practically lives on Amazon, the breadth of what's on offer might just surprise you. The real question isn't whether Prime has value - it's whether you're actually unlocking all of it.
Let's explore what you get for your annual subscription (currently £8.99/month or £95/year)...
The Core Advantages: More Than Just Shipping
Let’s look at some of the biggest perks you get included within your Amazon Prime subscription...
1. Amazon Household (The "Family Share" Perk)
This is arguably the best-kept secret of Amazon Prime. You can share your Prime benefits with one other adult and up to four children in your household at no extra cost.
Split the Cost: Both adults get their own separate login and payment methods, but you only pay for one membership. 💡TIP! You don't have to be at the same address to use 'family share' so you can share with a friend or a neighbour 👍
Shared Library: You can share Kindle books, games, and even your Prime Video library across the household.
Safe for Kids: Parents can manage digital content for children via the Parent Dashboard, ensuring they only see age-appropriate shows and books.
2. Subscribe & Save (The "Automatic Discount" Hack)
If you buy the same coffee, nappies, or pet food every month, you are losing money by not using Subscribe & Save.
Base Savings: Most items get an immediate 5% discount just for setting up a recurring delivery.
The "Power of 5" Bonus: When you have 5 or more subscriptions arriving in a single delivery to the same address, your discount on those items jumps to 15%.
Pro Tip: If you only have 4 items in your basket, add a cheap "filler" item (like a £1 toothbrush or tin of beans) to trigger that 15% discount across the whole order. You'll often end up paying less for 5 items than you would have for 4!
3. The "Unlimited Free Delivery" Advantage
In 2026, Amazon raised the free delivery threshold for non-members to £35. If you aren't a Prime member, you’re often forced to pay between £3.95 and £5.99 just to get your package to your door.
Prime members completely bypass these fees with three major delivery perks:
1. No Minimum Spend - Ever!
Whether you're buying a £2 screen protector or a £500 laptop, delivery is £0. You don't have to "bundle" items together or add "fillers" to your basket to reach a threshold. If you need one single item, you order it, and it usually arrives within a couple of days (sometimes next day!)
2. Same-Day Delivery
For many UK postcodes, order by midday and have it by 10pm! Selected trial areas across the UK now also have the option of Prime Air - Amazon’s drone delivery service for lightweight essentials, dropping packages in under 60 minutes! 🤯
Or if you prefer all your weekly orders to arrive at once - you can choose a specific Amazon Day for all deliveries to arrive together, reducing packaging and ensuring you're home to receive them.
3. Click & Collect (Amazon Hub)
Not going to be home? Prime members get free delivery to thousands of Amazon Lockers and Counters (located in Post Offices, Morrisons, and local shops). It’s the most secure way to receive parcels without worrying about "porch pirates" or missed delivery notes.
The "Added Extras"
This is where Amazon Prime goes from "handy" to "essential." If you aren't using these, you're leaving money on the table...
Prime Video: Access to exclusive Originals like The Boys, Reacher and Fallout.
Alexa+: Prime members now also get free access to Alexa+, the more conversational, AI-enhanced version of the classic assistant that can plan your weekly meals and summarize your schedule. (non members are charged £19.99 per month for this service alone)
Free Deliveroo Plus Silver: Prime members get a full year of Deliveroo Plus for free, giving you free delivery on every takeaway order over £15.
Prime Gaming: Get free PC games to keep forever every month and a free monthly Twitch channel subscription.
Amazon Photos: Unlimited, full-resolution photo storage. Back up your entire phone and delete those "Storage Full" notifications forever.
Prime Reading & First Reads: Access a rotating library of thousands of eBooks and get one "editor’s pick" Kindle book for free every single month.
Exclusive Discounts for Students & Young Adults
If you are aged 18-22 or a student, the Amazon Prime deal gets even better:
6-Month Free Trial: Six months of everything mentioned above for £0.
50% Off Membership: After your trial, it’s just £4.49/month.
Travel Perks: Get 25% off National Express coach tickets and 10% off textbooks and fashion.
Is Amazon Prime worth the price tag?
In our opinion... Absolutely! If you’re only using Amazon Prime for the occasional free delivery, you’re just scratching the surface. A Prime membership has shifted from a simple "shipping perk" to a comprehensive household hack that can replace three or four other monthly bills.
The key areas to saving money with Amazon Prime are:
💰 Family Sharing
💰 Save & Subscribe
💰 Free Delivery
💰 Student Discounts 💰 Amazon Prime & Deal Days (especially Black Friday!
We wouldn't be without it!
Ready to try it out?
The best part is that you don’t have to take our word for it. You can grab a 30-day free trial today, set up your Amazon Household to share it with a partner, and cancel before you’re charged if it’s not for you.
Join Amazon Prime – Start Your 30-Day Free Trial
💡 Pro-Tips for Our Readers:
If you’re looking to sign up for specific services, check out these individual offers that often come with their own free trials:
Audible – Get 30 days of free audiobooks.
Amazon Music Unlimited – For high-def, on-demand music.
Kindle Unlimited – For the true bookworms.
Prime Video Channels – Add Paramount+ or MGM+ to your trial.
As an Amazon Associate we make a small commission from qualifying purchases which help us to maintain our website.
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